Fuel campaign performance with laser-focused targeting
Congratulations to Isis Nyong'o on her feature in this month's U.K. edition of Wired Magazine. The article profiles key people in the emerging African internet space and describes the impact technology has had across the continent.
Having led the development of mobile strategies in Africa for brands such as MTV and Google, 33-year-old Isis Nyong'o is aware of the huge change technology is bringing. Her current employer InMobi is a mobile advertising company that, with more than 100 billion mobile-ad views to date, rivals Google's AdMob for leadership in the space. Her mission: to scour Africa for media partners who can provide content InMobi can sell through.
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