Latest SKAN 4.0 resources
Apple's SKAdNetwork 4.0 is here! Get the insights, tips, and tools you need to succeed.
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Blog
Time to Get Serious About Apple’s SKAdNetwork 4.0
![Blog](https://web.inmobicdn.net/website/website/6.0.1/ui/v6/img/resources/Blog_Icon.png)
Blog
Putting SKAN 4.0 Into Practice
![Report](https://web.inmobicdn.net/website/website/6.0.1/ui/v6/img/resources/Report_Icon.png)
Report
Driving Growth in Uncertain Times: The Essential SKAN 4.0 Playbook
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Report
SKAN 4.0 Readiness Checklist
- Advertising | Product and Technology
Revolutionizing Digital Advertising: InMobi Leads the Charge with Attention Metrics
August 13, 2024
Navigate Global Privacy Laws with the IAB's Global Privacy Platform (GPP)
June 27, 2024
- Acquiring New Users | Advertising
Apple's new and improved framework for privacy-preserving campaign attribution on iOS
June 20, 2024
- Engineering | Inside InMobi | Success Stories
Women in Tech at InMobi: Kavita Maurya
April 23, 2024
Decoding Apple's Privacy Manifest
February 28, 2024
InMobi’s Commitment to Sustainability
February 27, 2024
- Engaging with Customers | In-App Monetization
Hungry Studio's Block Blast Enjoys 5% ARPDAU Lift with the InMobi SDK
August 14, 2024
- Understanding Consumers | Identifying Target Audience
Johnson’s Baby Reassures Millions of Indian Mothers Via Vernacular Video on Mobile
July 30, 2024
Swiggy Reactivates Dormant Users and Captures New Ones With InMobi and Glance
July 16, 2024
Wyeth Nutrition Elevates Engagement With AR Gamification on Mobile
May 29, 2024
- Identifying Target Audience | Engaging with Customers
MobilityWare Plays to Win in a Privacy-First World on iOS
February 26, 2024
- Engaging with Customers | Acquiring New Users
POND’S Glows With AR on Mobile, Drives Consideration Among Filipinas
February 04, 2024
- Understanding Consumers | Engaging with Customers | Acquiring New Users
The Cricket Playbook for Growth Marketers
March 19, 2024
- Understanding Consumers | Identifying Target Audience | Engaging with Customers
The Marketer's Guide to Ramadan, Indonesia, 2024
February 20, 2024
- Understanding Consumers | Engaging with Customers | Acquiring New Users
Mobile Marketing Handbook 2024, Southeast Asia
January 28, 2024
- Understanding Consumers | Engaging with Customers | Acquiring New Users
Mobile Marketing Handbook 2024, India
January 23, 2024
- Identifying Target Audience | In-App Monetization
The State of SKAN Adoption
November 29, 2023
- Identifying Target Audience | Engaging with Customers
The 3 A's of Advertising Playbook: Navigating the Future of Addressability, Attention Metrics and AI
September 21, 2023
- Identifying Target Audience
Unscripted Episode 1: Navigating the Future of Identity
September 28, 2023
Meet the Analyst: The 3 A's of Advertising with InMobi
September 25, 2023
- Understanding Consumers | Identifying Target Audience | Engaging with Customers
Android Privacy Sandbox: How Marketers Can Prepare
May 03, 2023
Putting SKAN 4.0 Into Practice
April 09, 2023
- Engaging with Customers | Acquiring New Users
Ramadan 2023 at a Glance
February 07, 2023
FastForward with InMobi, 2023
January 19, 2023