Our Mission is to Drive Real Connections
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- For Advertisers
UNDERSTAND AND IDENTIFY
Audiences
Fuel campaign performance with laser-focused targeting
- For Publishers
- Company
- Resources
We Drive Real Connections
Our Story
We like big challenges. Building a new company in the recession of 2007 was no ordinary task.
Yet with passion, foresight, and a customer centric focus – we charted our course, helping to transform the way consumers engage with their phones and create today's booming app economy wherein consumers now spend 4.2 hours per day.
After fifteen years of innovation, InMobi’s Advertising Platform powers our customers’ growth by helping them engage their audiences and drive real connections. Our affiliated consumer businesses, Glance and Roposo, are redefining the way people interact with mobile and CTV surfaces by providing unique and often live entertainment and shopping opportunities.
InMobians around the globe are excited to continue discovering and developing impactful technologies that will positively impact people, businesses, and societies around the world.
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Our History
2007
2007
InMobi is founded as Mkhoj, an SMS-based search and monetization business in Mumbai, India.
2009
2009
Mkhoj pivots to InMobi to take advantage of the immense potential in mobile advertising. The founders realize their vision to change the way advertising is seen on mobile.
2010
2010
InMobi makes its initial foray into the North American market. Kleiner Perkins Caulfield Beyers (KPCB) and Sherpalo Ventures invest 8 million in Series B funding.
2011
2011
InMobi launches a mobile advertising subsidiary in China. Reaches unicorn status with major investments from Softbank. Acquires Sprout renamed InMobi Studio.
2013
2013
MIT recognizes InMobi’s cutting-edge technology in a study of the most disruptive companies in the world.
2014
2014
InMobi and Rubicon Project launches the world’s first programmatic mobile advertising exchange supporting mobile banner video and native ads at an unprecedented global scale.
2015
2015
InMobi reaches over one billion mobile devices.
2016
2016
InMobi launches the freestanding InMobi exchange, earns IAB tech labs open measurement SDK certification and is awarded TAG certification against fraud seal. Acquires Aerserv to create the world’s largest programmatic video platform for mobile publishers.
2019
2019
InMobi debuts Glance the world’s first and only lock screen experience fusing content, commerce and the creator economy and raised $45M. Acquires shot video platform Roposo to boost video content.
2019
2019
InMobi DSP is launched to help performance marketers better reach their goals.
2020
2020
InMobi Exchange becomes the first mobile supply-side platform to integrate with LiveRamps’s Identity Link. InMobi Pulse is recognized by Forrester as an AI-enabled consumer intelligence solution.
2020
2020
Glance raises $145M and tops 100 million daily active users.
2021
2021
InMobi launches InMobi Telco empowering providers to activate their audiences, diversify their revenue and grow their businesses with InMobi Swish consumer experiences.
2021
2021
InMobi launches UnifID, an industry-first offering designed to simplify and streamline identity resolutions for mobile app publishers and developers. InMobi acquires Appsumer as best in breed performance marketing analytics platform.
2022
2022
InMobi launches Meson, a comprehensive independent mediation platform to help reshape the mobile mediation market.
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The InMobi Culture
Our culture is a reflection of every InMobian.
Different backgrounds, experiences, and points of view.
Collectively, we unite and create something truly unique – just like the “O” in InMobi.
We tackle complex challenges.
We seize opportunities to grow.
We redefine what came before.
We celebrate each other's efforts.
The InMobi Culture
Our Investors
